Thursday, June 28, 2007

ClimateCount ranks companies according to Eco-friendliness

That's right! There's a report (beware, big .pdf) that ranks companies according to how hard they work to reduce their emissions of CO2. Of course, since this is a technology-directed blog, we're going to emphasize the companies (or lack of) that are ranked. Now, there are the hardware-manufacturing companies, and the software/internet companies. We'll start with the hardware companies, here are their ranks and scores on a scale of 1-100:

Canon 77
IBM 70
Toshiba 66
Motorola 60
Hewlett-Packard 59
Sony 51
Dell 41
Hitachi 36
Siemens* 34
Samsung 33
Nokia 29
Apple 2

Ok, if you were me, ONE THING should jump out at you. No, it's not "congratulations Canon, I'm glad I have your printer". And it's not even, "HAW HAW!!1 Apple sux0rz!" It's that "SUN is not even on there!!!" If you got that right, congratulations! Eh, but it's not quite fair, a score of 180 would put the other companies to shame. On the next post, I'll independently score Sun, but lets get on with THIS post, shall we?

Ok, the software/internet companies are incredibly pathetic! The numbers will have to speak for themselves:

Yahoo! 36
Microsoft 31
Google 17
eBay 2
Amazon.com 0

I'm disappointed in all of you! Especially Google, which is a center for innovation. It was beat even by Microsoft, I can't believe that! What's wrong with Google, well, according to the report:

Google has also begun to move forward, but because it does not provide a public accounting of its emissions, it falls behind other sector leaders.
All right, that's tolerable, but its constant improvement redeems it. Anyways, eBay and Amazon are also absolutely horrible, but I never use their services anyways. But yeah, SHAME!!!! That disappoints be entirely.

What criteria does the report use to allow me to be so judgmental about these companies, well here they are:

Our company ratings are based on a rigorous scoring process that screens publicly available information on each company
against 22 criteria drawn from scientifically accepted climate and corporate performance tools. We use these 22 criteria to
measure the following four key benchmarks:
How well does the company MEASURE its climate “footprint”?
How much has the company done to REDUCE its global warming pollution?
Does the company explicitly SUPPORT (or express intent to block) progressive climate legislation?
How clearly and comprehensively does the company publicly DISCLOSE its climate protection efforts?
And at the end of the file, which takes up most of the room, are the specific questions and data from each company. But you'll have to find that yourself. I don't feel like copying and pasting 56 pages on my blog.

The things you should have taken from this: Sun is too good for this study, software/internet companies have to shape up, and Apple sucks at protecting the environment (but to their benefit, they're now PLANNING to improve).

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